SUBSTRATE STUDIOS

How to Build a Content Strategy

There’s nothing worse than getting into the office on a Monday and feeling panicked that you have nothing to post on social media. With the new year, comes new hope for a stronger, tighter, and more effective content strategy. But, how do you get started with building out your annual social media strategy? Here are […] Continue reading
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The Emojification of 2016

Depending on who you talk to, 2016 was a bit of a rough year. But, there was one silver lining: visual communication – spurred by the growth of mobile usage – continued to flourish. And, there’s no better form of visual communication than the emoji. After all, the Oxford Dictionary’s 2015 word of the year […] Continue reading
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