SUBSTRATE STUDIOS

It’s Lo-Fi Or The Highway

Unfiltered, unpolished, unapologetic. Could the age of the carefully crafted Instagram feed be coming to an end? As marketers and content creators, we sure as hell hope so! The aesthetically pleasing “Instagram look” has saturated our newsfeeds for years now, with brands, influencers and everyday users bearing the burden of living up to these impossibly […] Continue reading

The Emojification of 2016

Depending on who you talk to, 2016 was a bit of a rough year. But, there was one silver lining: visual communication – spurred by the growth of mobile usage – continued to flourish. And, there’s no better form of visual communication than the emoji. After all, the Oxford Dictionary’s 2015 word of the year […] Continue reading